Description
Full color 9 1/2″ x 13″ ad for their Scroll bra. The ad has a photo of a lady wearing tight red shorts, a fireman’s hat, silver gloves, black boots and a Scroll bra while holding on to the side of a Fire Truck. The ad headline has her thinking “I dreamed I went to blazes in my Maidenform Bra“ as she lifts her right arm to wave and demonstrate the hug-and-hold band. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: February 8, 1963 Life magazine.
