Description
Black and white 4 3/4″ x 11 1/4″ ad for their Laundry Soap that can be used for Underthings. The ad has a series of pictures, the first one shows two ladies sitting in the Living Room reading newspapers when one looks up and says to the other “Imagine, Sally’s actually engaged – and to the Boss’s son!”. The rest of the pictures tell the story of Sally unhappy because Mr. Bill Gordon didn’t follow up his interest in her, how the newspaper mentioned Undie odor fatal to romance which got her to thinking about her situation and Lux and shortly after Mr. Bill Gordon asked her out and now they are engaged, thanks to Lux.
Source: July 1934 Better Homes & Gardens.