Description
Full color 9 1/2″ x 13 1/2″ ad that calls your attention to the Taste of a Lucky Strike. The picture shows an attractive lady with a very satisfied smile on her face as she holds her lit Lucky Strike between the fingers of the hand she is resting her chin on. The headline asks you if you “Remember how great cigarettes used to taste?” before confidently assuring you that “Luckies still do”. The ad also claims that these cigarettes contain “Tobacco and Taste Too Fine to Filter”.
Source: March 7, 1960 Life magazine.
