Description
Full color 10″ x 14″ ad for their Deep-Brown Beans and for their Twice-Rich Tomato Juice. The right side of the ad is for the beans and shows a spoonful of this product dripping beans back into the opened can. The beans are going past the words “Every Bean Flavor Perfect Tender thru and thru due to Libby’s exclusive Deep-Brown cooking”. It mentions that these are available now in three styles; Vegetarian, with Pork and Tomato Sauce and Boston Style with pork and molasses. The left side of the ad is for their Twice-Rich Tomato Juice and shows a platter with a steaming mug of this juice and several loose potato chips. The text talks about the fact that it is “Rich in Vitamins” and “Rich in Flavor” and mentions several times during a busy day that this product would be welcome.
Source: January 26, 1948 Life magazine.
