Description
Three color 5″ x 13″ ad that is for King William IV Blended Scotch Whisky. In this ad there is a drawing of a lighthouse beaming “Be Bright” out of one side of it and “Go Light” out of the other and has “Be Bright”, “Go Light” and “Be Right” written all down the side of it. In front of the lighthouse there is a bottle of King William IV V.O.P. Brand 100% Scotch Whiskies standing there. It stands just above the words “Choose the LIGHT Scotch. Distilled in Scotland and Bottled in the United Kingdom under Government Supervision”.
Source: December 13, 1948 Life magazine.