Description
Full color 10″ x 13 1/2″ ad for their Blended Scotch Whisky. This ad dwells upon the fact that a good Scotch will be popular anywhere “From Alloway to Albuquerque”. The headline says “Forecasting…A feeling that’s mutual” and shows American cowboys walking along behind the silhouette of Johnnie Walker. There are pictures of a man and his dog, a Scottish Terrier no less, standing outside in a street in Scotland and a picture of three men in western gear toasting something important with a bottle of Johnnie Walker. At the bottom of the page is a picture that shows a bottle each of their Red Label and their Black Label, both of which were 86.8 proof.
Source: February 1949 Holiday.