Description
Full color 9 1/2″ x 13 1/2″ Chesterfield ad with actress Joan Fontaine. The ad has a large photo of the starlet wearing a black top and hat with a pearl necklace as she holds up a pack of Chesterfield cigarettes while saying “In my home, guests always insist on Chesterfields because they’re so MILD”. The ad mentions that she is starring in the movie You Gotta Stay Happy with James Stewart and the ad encourages you to “Make Yours the Milder cigarette”.
Source: January 3, 1949 Life magazine.
