Description
Black and white 9 3/4″ x 12″ ad for Jack Daniels Tennessee Sour Mash Whiskey. This ad has a photo of two men who are leaning on the front end of a heavy truck that is filled with a lot of vertical standing oak casks. The ad headline says that “Jack Daniel’s Distillery is a peaceful place where older men talk and younger men listen. Life is slower in the Tennessee hills, so there’s plenty of time for conversation. We like it that way, because our veteran employees can teach all they know to newer men breaking in. You see, each of our oldtimers is aware of the standards Jack Daniel himself set down. And after a sip of our whiskey, you’ll know why we don’t want them forgotten”. At the bottom of the ad is the words “Smooth Sippin’ Tennessee Whiskey” and a drawing of a bottle of Jack Daniels Whiskey to avoid any confusion.
Source: July 1990 Life magazine.
