Description
Black and white 9 1/2″ x 13 1/2″ ad that is for their Hood Deluxe Speed Protected Tires. At the top of this ad it has a photograph of a policeman’s head over a drawing that shows some other policeman holding his hand up and stopping a long line of cars. The ad headline says that “When I say STOP I mean it!”. The ad text than says to “Let the Law or the sudden emergency, tell you to “Stop Quick”. You are prepared when you ride on Hood Speed Protected Tires. They are truly safe tires. First the Hood Center-flex tread – of live, active rubber – is designed to grip the road like a runner’s spiked shoe – for safety at high-speeds, smooth running and safe stopping. And the tread rubber is specially compounded to give you long wear. The body of this tire is made of selected, extra-strong cords, each completely and uniformly embedded in rubber, guarding you against the danger of blowouts. Then between tread and body, the exclusive Hood Speed Shield gives you extra protection against road shocks and blowouts, and provides extra safety for passengers, for the car, and for the tire itself. Why be satisfied with tires that lack Hood’s quality – Hood’s extra safety features? They’ll cost you no more – per mile or per year. See the nearest Hood dealer today”.
Source: June 21, 1937 Life magazine.
