Description
Full color 9 1/2″ x 13 1/2″ ad that tries to convince the young suburbanites how an Off-Road Honda is just the tool, or toy, for them. The ad has a large picture of, what looks like, a Silver Off-Road 160 parked at the train station waiting for a man with a briefcase and his wife in a pink pant suit. There are smaller pictures of them, changed into more appropriate clothing, riding around the countryside as they enjoy their weekend. The ad headline sings that familiar song “Some people have all the fun” and the ad mentions a starting price of $215. It has the amazing claim about getting up to 200 mpg and tempts us with the fact that “15 models offer a wide range of choice”.
Source: July 22, 1966 Life magazine.
