Description
Full color 9 1/2″ x 13″ ad for The Thrifty, Nifty Honda “50”. There is a photo at the beach that shows a Red Honda 50 parked in the foreground and a Greenish bike parked a little further down the beach as young people play at the edge of the water. The headline indicates that the text will explain “Why thousands of Americans are becoming two-wheel travelers” and goes on to talk about the ease of use, the fuel efficiency and the starting price of $245. They also claim that during the past year one million people have bought the thrifty Honda “50”.
Source: March 9, 1962 Life magazine.
