Description
Full color 7 1/2″ x 10 3/4″ ad for their Pre-Mixed Cocktails with special emphasis on their Martini. The picture in the ad is a grounds-eye view of a glass surrounded by several knights about to do battle. The text uses terms such as “the lion-hearted” and throwing “down the gauntlet” before talking about using the right materials to make a good tasting martini.
Source: April 1968 Playboy.