Description
Full color 9 1/2″ x 13″ ad with an interesting picture of Gordon’s Distilled London Dry Gin. The picture shows an opened bottle of this product standing on a silver platter. Next to it is a glass with ice and a slice of lime but waiting for some Gordon’s Gin to be added. Leaning there is a British helmet across the glass and the bottle of Gordon’s. The ad headline under this says “Gordon’s & Tonic: English invention for coping with the noonday sun”. It then says that “A retired English colonel, vividly recalling the heart of India, created the first Gin & Tonic nearly 75 years ago. Did he use Goprdon’s? Undoubtedly. For Gordon’s had already been a favoured English gin for over a century. Since then, gin-drinkers have found Gordon’s & Tonic refreshing as a sun-downer too. And they have found that Gordon’s is the indispensable ingredient in a host of summer drinks, from Tom Collinses to Orange Blossoms. Not to mention the cocktail-for-all-seasons, the glorious Gordon’s Martini. Hot enough for you? Tell the man “Gordon’s”, the biggest-selling gin in England, America, the world”.
Source: July 10, 1964 Life magazine.
