Description
Black and white 7 3/4″ x 10 3/4″ ad for their Tennessee Sour Mash Whisky. The ad has a picture of a bottle of this product and a drawing of stacks of the highland maple that George Dickel had brought in to burn to form the charcoal needed to filter his product. The headline calls this whiskey “Born through fire but cool as a cucumber” and the text gives a short history of the development of his product.
Source: August 1965 Playboy.
