Frostilla Ad 1938

$8.50

Frostilla Ad from January 17, 1938 Life magazine.

Out of stock

Description

Frostilla Ad 1938Black and white 5″ x 13″ ad for their Skin Lotion. The ad contains a series of pictures that start with an older lady telling a younger lady that “Men say ‘Thumbs Down’ on smooth but smelly hands”. The next picture shows her sneaking up behind a man and clasping her hands over his eyes asking him to “Guess who?”. His ‘dead-on’ reply causes her to ask how and he, chancing a slap in the face, lets her know about the smell of her soft hands. He mentions how her sister uses Frostilla (ah yes, we have all used our sister as the woman who does it right) and her hands are “dainty and lovely” without smelling strongly. The last picture shows the girl being complimented by the young man at a social function. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view.

Source:  January 17, 1938 Life magazine.