Description
Full color 9 1/2″ x 12 1/2″ ad for their Canned Cat Food. The ad has a photo of a white cat, licking it’s lips, as it stands with waning patience behind a can of their cat food. The ad headline asks “Delicious? Of course! But it nourishes completely, too!” The text mentions that it was available in two popular flavors, Friskies Fish Flavor and Friskies Chicken Flavor and the descriptions offered will quiet our fears by claiming that the Fish-flavored food is “made with only costlier fish caught far out where the water is deep, cold and clean” and the Chicken-flavored food is “made with selected chicken parts and by-products, then carefully blended with just the right amount of fresh, whole fish”.
Source: February 9, 1962 Life magazine.
