Description
Full color 9 1/2″ x 13 1/2″ ad for the cigarette that has “the taste to start with…the taste to stay with”. As a tribute to this being a manly cigarette, Frank Gifford is endorsing this product. There is a black and white photo of Frank in 1957, already a smoker of Lucky Strike, running the football. There is another picture in color showing him sitting and relaxing with a book and a Lucky Strike. The text has him saying that he started smoking Luckies because of the taste and he still does for the same reason.
Source: October 12, 1962 Life magazine.
