Description
Pickups – Full color 9 1/2″ x 13 1/2″ ad that talks about the reliability of the new Ford Pickups. Surrounding a picture of a Pickup on the Riverside race track is the claim “Independent engineers put Ford Pickups through torture tests at Riverside…racked up 67,000 miles in 63 days.” and “After 67,000 miles: Ford ride and handling almost like new”. The text considers this to be “Overwhelming proof of the superior dollar-for-dollar value of 1967 Fords“.
Source: March 31, 1967 & May 26, 1967 Life magazine.