Description
Ford Dream Wagon – Full color 9 1/2″ x 13 1/2″ ad for this sporty Station Wagon that Ford offered for it’s 1949 customers. The ad contains three views of this wood-grained beauty, the top picture shows a Red Wagon driving next to a swimming pool with at least seven people comfortably seated inside. The headline says that “It’s a Dream Wagon…this ’49 Ford with its heart of steel and the new Ford FEEL!”. The other two, smaller pictures show a Green Wagon being carefully examined by a young couple. The smaller headlines urge you to “Feel that safety!”, “And feel that comfort!” then asks you to “Feel that power!” and brags that “It’s steel, steel, steel” and, best of all, “It’s sealed against dust”. The text contains a few more details about each of these points and the ad wants you to “Take the Wheel, try the new Ford Feel“.
Source: June 20, 1949 Life magazine.
