Description
Black and white 5 1/4″ x 13 3/4″ ad that is for the Florsheim Shoe Company. Under the statement that they were Established 1892 are the words that “We’re old enough to know…that success depends upon satisfaction”. It then says that “Florsheim is the largest, as well as one of the oldest, makers of men’s quality shoes in America…and it’s no accident – because this business was built, one pair at a time, by satisfying the needs of each individual customer. Today more men wear Florsheim shoes than any other quality make, because Florsheim gives them more for their money – in style, fit and extra wear”. This ad displays four different shoes: it shows The Rambler, S-919 for $8.95, the Wall, S-934 for $10.00, the Eclipse, S-929 for $8.95 and the Major, S-914 for $11.00. Three of four of these shoes were two-tone which showed how styles have varied over the years.
Source: May 20, 1940 Life magazine.
