Description
Black and white 7 1/2″ x 11″ ad for their X Appeal bras. There is a picture of a lady who seems to be getting dressed for a formal evening as she stands there putting on large earrings while wearing a skirt and a white Exquisite Form bra. The headline says that “Exquisite Form gives you X Appeal. Worth pawning jewels for…Hi-Low Witchery with gentle-touch ribbon wire!”. The ad gives the prices as $5 for nylon and $3.50 for cotton.
Source: June 1956 Good Housekeeping.
