Description
Full color 10″ x 13″ ad for their Watches for Men and Women. The ad headline assumes that you have already made the decision as far as what brand watch you are going to buy as a gift and warns that “Now comes the hard part…which Elgin“. The ad shows three Lady’s watches along the left side of the page and three Men’s watches along the right. Shown for Ladies with descriptions and prices are the Lady Elgin Ursula, the Lady Elgin Yvette and the Lady Elgin Erika watches. For the man they show the Lord Elgin Slim James, the Elgin Yachtsman and the Lord Elgin Lean Jim. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: December 9, 1966 Life magazine.