Description
Dodge Custom Royal Lancer 4-Door – Full color 10″ x 14″ ad for the new advance in Autodynamics. There is a picture of a Two-Tone Blue parked on a dock near a sailboat tied up with a group of people talking or working on the boat. Speaking of this new Dodge the headline says that “It is Swept-Wing mastery of motion!” and talks about the Push-Button Torque-Flite Drive transmission and the Torsion-Aire Ride. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: November 12, 1956 Life magazine.