Description
Three color 9 1/2″ x 13″ ad for their Deodorant Bath and Hand Soap. The headline of this ad is that “Dial Soap stops odor before it starts!” and has a picture of two young girls cleaning their faces with Dial. There is a series of pictures that tell the story of a young boy on the high school football team who is sitting sadly after the game because “As a Hero – I score Zero with Julie!”. Advice from friends about the deodorant action of Dial gets him to try it and Julie is in his arms.
Source: October 24, 1949 Life magazine.
