Description
De Soto – Full color 6 1/4″ x 9 3/4″ ad that has a photo of a Brown Four-Door parked in full view of a mountain range and a smaller photo of a Green Two-Door parking with ease behind the other De Soto. The ad headline claims this new car has “A steering wheel you never wrestle…A brake you never jam on…An engine you never nurse…Gears you don’t shift!”
Source: June 1953 National Geographic.