Description
Full color 10″ x 14″ ad that shows a hot summer day where there are many cars parked in the lot of a Dairy Queen with each of the many people traveling through from the store to their cars holding a different bit of refreshment in their hands. The store is different than what we see today, a square building with white walls, a yellow-painted roofline and a sign saying nothing more that Dairy Queen with a large vanilla cone at the end. The people are all eating cones or indulging in something from a container of different sizes except for the man at the front of the picture who is smiling as he starts spooning from his concoction of bananas, vanilla ice cream, strawberries, whipped cream and several other assorted toppings. The headline on the ad claims that Delicious Dairy Queen makes every day a Happy Holiday while the ad alerts to the fact that This June 3’200 friendly Dairy Queen stores are celebrating their 20th Anniversary.
Source: June 1960 Holiday.
