Description
1960 780 Truckster – Three color 5″ x 6 1/2″ ad for their economy truck. The ad has a picture of a man sitting in a Red 780 Truckster with the back-end filled up with an assortment of boxes. The ad headline assures you that “It’s all muscle” and the ad gives a list of some of it’s unique features.
Source: January 16, 1960 Saturday Evening Post.