Description
Black and white 7 1/4″ x 10 1/4″ ad for their Bulldog .357 Magnum that they claim is “1 1/4 lbs. lighter than Colt and S&W”. There is a picture of the Target Bulldog .357 Magnum with several points of interest pointed out. The text gives the actual weight of the three models it is comparing and also claims that it is amazingly accurate and is fast becoming the no. 1 choice of law-enforcement officers and sportsmen across the country. It also mentions the extensive inspections that each gun undergoes and the fact that “95% of all parts within the Charter line are interchangeable”. More features are mentioned along with the claim that “Each Charter gun is a product of Yankee ingenuity, made in New England by craftsmen who still take pride in their work”.
Source: April 1980 American Rifleman.
