Description
Black and white 10″ x 13 1/2″ ad for the fact that 13 of the last 15 Indianapolis winners – chose Champion Spark Plugs. There is a picture of A. J. Foyt, the latest winner, celebrating his win with his face dirty from where his goggles ended on his face, indicating the difference in safety requirements between then and now. The text tells us that “Champions deliver maximum performance. Why settle for less in your car?”
Source: September 18, 1964 Life magazine.