Description
Black and white 8″ x 11 1/2″ ad that starts with the headline “Champion – Toledo made for the Whole World’s Trade”. The text starts off with “Profit Sharing Agreement for Dealers” and the first line afterwards talks about the quantity of Champion spark plugs has multiplied itself many times. They attribute this to the quality of Champion plugs as well as “the largest and most effective advertising campaign ever put behind an automobile accessory”. It then says that “You Are To Share In Our Profits” which meant, I believe, they would send you a check every so often. There are two spark plugs shown on the left side, a Champion Two-Piece Heavy Stone and a Champion X. The first plug is sold for $1.25 and the second for 75 cents.
Source: March 25, 1915 The Automobile.