Description
Full color 10″ x 13″ ad with a headline that says that “This silly balloon test proves something not so silly about Canada Dry“. This thing that it is proving can be identified by the fact that an uncapped bottle of Canada Dry Ginger Ale can have a balloon attached to the top and it will inflate the balloon over a period of time. The ad text says that it is “Silly? It’s ridiculous! Who in his right mind would uncap a bottle of Canada Dry Ginger Ale and leave it overnight? But we make Ginger Ale and we have plenty – so we did just that. Next morning, we attached the balloon and shook up the bottle. What you see just proves something we’ve said all along: the bubbles in Canada Dry last a lot longer”. They explain that carbonated drinks just taste better because they have more bubbles. The longer the bubbles last, the longer the drink tastes good.
Source: November 27, 1964 Life magazine.
