Description
Full color 9 1/2″ x 13 1/2″ ad for their Newly Improved Chicken Noodle Soup. Pictured in the ad is a large bowl of this soup with the can overhead and the headline claiming that it has “Even more chicken flavor!”. The text urges you to “dip in your spoon” and claims that this “steaming, golden broth is richer has more body” than their previous incarnation. There are more descriptions of this improved product which can be cooked in only four minutes at the price of less than 7 cents per serving.
Source: May 18, 1959 Life magazine.
