Description
Full color 9 1/2″ x 12 1/2″ ad with a drawing of a stable with a table that holds several items including an opened bottle of Calvert Reserve and a filled glass. In the background is a horse, who looks like Mr. Ed, and it seems is responsible for the ad headline, “That tenderfoot certainly is wise about some things”. It then says that “Maybe he doesn’t know a stirrup from a saddle…but judging from that glorious Calvert highball, he sure knows his whiskey! Make no mistake, Calvert is very definitely the real thing in whiskey. Fact is, we’ve blended more fine whiskey in our time than any other distiller in America…and that magnificent Calvert blend has yet to be matched. Moral (and this is right from the horse’s mouth): It’s just plane horse-sense to make sure your next highball is made with Calvert….it’s the real thing!”
Source: April 29, 1946 Life magazine.
