Description
Full color 10″ x 13″ ad shows a smiling gentleman whose hands are filled with a fishing rod, a cigarette and a can of Budweiser and his face, although smiling, looks to be a little bit weary. The headline says “Budweiser – Where there’s life…there’s Bud“. The ad text states “Fish Story? Not this one! It’s right on every Budweiser label to make sure you get the facts about the KING of Beers”.
Source: April 7, 1961 Life magazine.