Description
Three color 5 1/4″ x 14″ ad for their King Black Label Blended Whisky. The ad has a picture of a smiling man who has just taken a sip from a tall glass holding a mixed drink made from this product and the caption has him saying “Mm-m m m m, King Friendly Flavor”. The text gives “4 Reasons why Millions prefer King…America’s Premium Blend“ which include 1) Being made by the distillers of Old Forester 2) New, improved formula 3) Contains 40% straight Whiskies that are 6 years or more old and 4) Fine Kentucky blending for 78 years. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: June 14, 1948 Life magazine.
