Description
Full color 10″ x 14″ ad for Milwaukee’s Finest Beer. There is a picture of a man from the past wearing his nightshirt, elf slippers and nightcap reaching into his ice box and pulling out a pitcher of beer. There is another, more modern picture of a man in pajamas and a bathrobe sitting at the table in the kitchen in front of his white refrigerator with a can of Blatz, bread, a ham and various cheeses spread out in front of him while the headline asks “What made Milwaukee change its mind?”. The text makes the claim that “Blatz is the largest-selling beer in Milwaukee…by far the favorite where nearly three-quarters of the country’s wonderful premium beers are brewed!”.
Source: October 13, 1952 Life magazine.