Description
Full color 9 3/4″ x 13 1/2″ ad that is for the Bell Telephone System. This ad shows an interesting day where a family of three has stopped their 1957 4-Door Chevy alongside the “Highwood Lake, Mt. Shuksan, Washington” and are enjoying the sights. The ad headline says to “Telephone ahead for a head start on fun”. It then says that “Knowing you’re already “checked-in” at your destination makes any trip more lighthearted. Always telephone ahead for reservations. While you’re away, add to your enjoyment by sharing the fun with the folks at home – by telephone. And remember, if you plan to visit friends along the way, do the courteous thing: be sure to telephone ahead and let them know you’re coming”. The ad shows a chart that says that “You save money when you call Station-To-Station” by showing the cost from one major city to another.
Source: May 1958 Holiday.
