Description
Full color 9 1/2″ x 13 1/2″ ad for their Sports Shoes of Comfort for every member of the family. There is a drawing of a family of four enjoying a picnic on a beach next to a small stream and they are all wearing a pair of these shoes. The headline calls it “A Season of Fun for Everyone!” and the ad talks about the Arch-Gard which will guard your feet in all 3 vital points. The ad shows three different styles that were available with a little information about each. They show the Premier, the Arcadia and the Crown.
Source: May 9, 1949 Life magazine.