Description
Black and white 9 1/2″ x 12 1/2″ ad for a wartime ad for the American South African Line. This ad displayed the fact that everyone was working in a different direction and that there were a different set of standards now. The ad headline says that “We’ll be back…” and, I am sure, that was out of as much confidence as it was hope. The ad goes on by saying “…back for more troops – guns – tanks – and planes. Back for the great quantities of men, munitions and supplies that America rushing to the far flung war fronts of the world…Today, many of our ships are transporting goods of war to censored destinations. Remote corners of the earth have become regular ports of call as they travel the long supply routes of this global war. While wartime needs of the United Nations are taking precedence over usual passengers and cargoes, frequent service to and from South and East Africa is still available by ships of the American South African Line, as it has been since 1922. Soon, “we’ll be back” on our regular runs, with an increased schedule, helping to speed the growth of America’s post-war trade with South and East Africa”.
Source: 1944 Life magazine.
