Description
Black and white 9 3/4″ x 13 1/2″ ad that is for Alka-Seltzer Effervescent Analgesic Alkalizing Tablets. This ad shows three different pictures in a row with the same man. In the first he is standing there with a pained look on his face, in the second one he is drinking something from a glass marked Alka-Seltzer and, in the third one, he is smiling and has a peaceful look on his face. The headline says, “That feel-better feeling”, above the pictures, and then “is just…a swallow…away” below the pictures. It then says that “It happens to everyone, every so often. You feel below par, under the weather, just plain ‘tuckered out.’ Take Alka-Seltzer. That feel-better feeling is just…a swallow…away. Alka-Seltzer speeds through your system to attack headache and stomach upset, reduce muscular aches and pains, fight fatigue. Helps you freshen up and feel better. Next time you’re not feeling yourself, drop two Alka-Seltzer tablets in a glass of water. Listen to it fizz! Drink it! This liquid relief brings that feel-better feeling fast”.
Source: February 17, 1961 Life magazine.