Description
Black and white 5″ x 13 1/4″ ad that is a very risque one for Simoniz Kleener and Wax. In this ad we see a naked woman bathing, calf-deep, in a pool of water and the headline tells us that “Your Cars No Nudist”. The text tells us that “The sooner you dress your car with Simoniz, the better! Simoniz is indispensable for preserving the life and beauty of all automobile finishes. Only Simoniz contains the certain secret ingredient which keeps lacquers and enamels from getting dull, bleached and eventually ruined by the weather, dirt and ultra-violet rays. So, it’s no wonder millions of motorists insist on Simoniz, and on the wonderful, easy-to-use Simoniz Kleener. Be wise! Get these world-famous products, and Simoniz your car now”.
Source: June 28, 1937 Life magazine.
