Description
Black and white 9 1/2″ x 13 1/2″ ad for the reliability of a Delco battery for the people at home during the war. There is a large picture of a battery with the Delco insignia proudly displayed on the sign and the headline identifies this battery as “Your Servant in Essential Wartime Driving.” The text talks about the millions of people who are using a Delco batteries for starting up for their “essential rounds of wartime duties”. It urges proper maintenance and going into your Delco dealer for a checkup at least once each month.
Source: March 20, 1944 Life magazine.