Description
Full color 9 1/2″ x 13″ ad for Esso Service Stations. Depending on the state you were in you might see either an Esso station or an Enco or even a Humble and this issue of Life obviously came from a different part of the country than some of the others I have been getting. This ad is the same as another on this page with the exception of the Esso logo in the lower right corner. It shows the tiger sitting in the passenger seat of an old green jalopy tipping his hat to the readers with the headline “Put a tiger in your tank! Makes even ’23’s Skiddoo!”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: July 23, 1965 Life magazine.
