Description
Chevrolet Fleetside Pickup – Full color 10″ x 12 1/2″ ad for the Chevrolet 1/2 and 3/4 Ton Pickups being the only one that has the Four Important Features that a Truck should have. The ad has a picture of a White Half-ton Fleetside Pickup at a job site and the text goes into details about the four features. It discusses the Full Coil Spring Ride, the Job-Tailored Power, the Double-Strong Construction before ending with the Functional Truck Styling. The ad urges you to not settle for one or two of these features, it tells you to “Get More…Get All Four”.
Source: February 2, 1968 Life magazine.
