Description
Studebaker Lark – Full color 9 1/2″ x 14″ ad for the car that gives you time to live. The ad has a picture of a White 4-Door Lark parked in a wooded area under a tree whose limbs start low to the ground. The tree looks to be filled with at least nine fun-loving people, none of whom looks old enough to have driven the car out there and the headline claims that owning this car will make you “Carefree as a kid, cheaper to feed and much easier to handle”. The text talks about it’s styling, the economy it provides and the fact that “It’s approved by Harper’s Bazaar“. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: June 8, 1959 Life magazine.
