Description
1963 Dauphine – Black and white 9 1/2″ x 12″ ad that compares the Dauphine with the VW Bug. The ad has pictures of both cars and between them is a headline that says “These are the two leading imported cars. Sharp shoppers usually look at all two. Have you compared them lately? Do you know which gives greater gas economy? The longer warranty? Is lower priced? You don’t? Read on”. The eight features that the ad discusses are Operating Costs, Service warranty, Comfort, Convenience, Quietness of operation, Maneuverability, Reliability and Service and parts availability. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: April 23, 1963 Look magazine.
