Description
VW Bug – Black and white 9 1/2″ x 13″ ad that tries to illustrate how devoted the inspectors are to quality in the VW assembly plants. There is a picture of what was once parts intended to be used in building VW Bug’s but are now a compressed cube of scrap metal. The ad headline warns that “Every now and then a VW runs into a little trouble at the factory.” and the text explains about the “bunch of hard-nosed inspectors who pull enough parts off the line every day to make the equivalent of 20 cars”. It mentions tiny things that will cause a piece to be tossed and claims that “for the paint job alone, no less than 8 inspectors check every VW“.
Source: November 17, 1967 & December 8, 1967 Life magazine & December 16, 1967 Saturday Evening Post.
