Description
VW Bug – Black and white 9 1/2″ x 13 1/2″ ad that takes a different track to discuss the fantastic value of a VW Bug. There is a picture of a VW Bug body with all of its parts spread out behind it. The headline, after viewing all of this quality equipment, figures that “It’s a little too much car for the money”. The text mentions several of the features that are only found of expensive cars and tells us that they can afford to put these on a VW Bug by spending money on making the car better, not different.
Source: May 5, 1964 Look magazine.
