Description
Full color 10″ x 13 1/2″ ad for this line of refrigerators made by General Motors. The ad has a picture drawn by Albert Dorne of a young mother throwing a party for a group of young children. Three of the children have gathered around the open door of her new Frigidaire where she is removing two quarts of ice cream and two girls are “window shopping” for their next meal. The ad headline asks “Do you want these advantages in Your next refrigerator?” and the text describes many of the features that were being offered. This ad, which came out after Germany had surrendered but while the war was still going on with Japan, talks about “Victory is our business” and indicated that the features described will be available when production of non-war materials resumes. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: July 1945 McCall’s.
