Description
Black and white 9 1/2″ x 13 1/2″ ad for their Refrigerators with the Conservador. The headline exclaims “GONE!…the Penalty of the Open Door” and explains just what the Conservador really is. Knowing that so much energy is wasted by constant opening of the refrigerator door to get different things Fairbanks-Morse decided to make a refrigerator that has an inner door, one with places to hold those popular items. The outer door can be opened and something popular can be removed from the Conservador without having to fill the refrigerator with warm air from the outside. The text explains that to open the Conservador requires nothing more than the touch of a button and proudly mentions that there is a patent pending on this idea. The ad also mentions “Other Outstanding Features” on their refrigerators and has a list of companies and the cities they distribute this product.
Source: February 23, 1935 Saturday Evening Post.
